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How to improve Tripadvisor Ranking is a question every hotelier is always worried about, They want to be better and better and hold the top position. We all know and have been discussing the significance of Online Marketing and Reviews in today’s world. Over 95% of the population read a travel review or a hotel review before booking a place. There are a dime and dozen applications for doing so but with over 455 million average monthly unique visitors, Tripadvisor still reigns. Hotels have to build a strong online reputation which will play an important role in driving their bookings.

Below are five important tips on “How to improve Tripadvisor ranking?”

** Boost Your Quality Rating: One of the most important things you can do to boost your quality rating is to improve your guest experience constantly. Empower your Team to ask for positive feedback and enhance your service constantly. A negative feedback can also be helpful if improvised upon. Make sure you do what is in your control. Tripadvisor works in bubbles so if a particular hotel has a score of 2.75 and another has a score of 2.76, both are going to be shown as 2 and a half bubbles while they will be leveraged depending on their reviews. So the bubbles are scaled up and down based on the negative and positive reviews. To improvise your Hotel ratings, connect to Online Reputation Management Experts

** Constant Updating of the Profile: While booking a property, when travelers usually check the reviews for the same, the focus is on the more recent ones.  So update your reviews consistently and make sure a correct reply is addressed in case a bad review has been posted. If a guest works with your hotel but finds the actual experience doesn’t match the hotel’s online reputation, there’s a fair chance they’ll be disappointed enough to post negative feedback and never come back again. That’s why it’s important to keep your Tripadvisor profile up-to-date which is a vital tip to improve your Tripadvisor ranking. Make sure all your amenities are listed, contact details are correct and ensure the hotel property page includes plenty of recent pictures. The photographs should be elegant since the visual element plays a vital role too. To make sure your hotel is updated, get in touch with us on

** Have well trained staff on the Online Process: The staff of the hotel must be trained not only skill wise but behavioral training should also be encouraged. They should have complete knowledge of how the online process works so that their service is in sync with the same. They should be encouraged to ask guests for a review in a subtle way and speak positively about their experiences. There should be a dedicated staff addressing the negative reviews as well so that the guests know you care and see how it improves your Tripadvisor rankings.

** Provide Guest Service: Excellent guest service is the heart and soul of the business and that should be the primary tip on how to improve TripAdvisor rankings. Guests truly sense when a hotel’s staff is trained well. Overall, the quality of service level for experienced or trained staff is significantly better as compared to the under trained ones and it causes more damage to the reputation of the hotel. Trained staff should not only be focusing on the task but give a little extra to please the client and to clients loyal.

** Manage Negative Reviews: When it comes to the virtual world, opinions change like lightning and the word can spread simply via a click. Therefore, the significance of addressing negative reviews hands on is a necessity and plays a major role to improve your Trip Advisor’s rankings. Negative reviews are unavoidable in the business but what is important is how they are responded to. You need to respond to the review without being defensive but instead providing reassurance to the guest. The best is to resolve any grievances beforehand. To know more click

MarketMyHotel.in specializes in managing online reputation of Hotels and can be contacted on contact@marketmyhotel.in